United by integrity, RVCA desires to inspire our generation through culture driven apparel. In order to transcend the stereotypes of action sportswear, they have become a design-centric lifestyle brand that is not inhibited by trends with an expiration date. RVCA is focused on today, tomorrow, and life on a wide spectrum as they provide the pants, shirts, jackets, and shorts for every day that is part of our lives.
PM Tenore breathed life into his brainchild in the year 2000. Now, as the Creative Director, Tenore has a series of likeminded people to thank for the success of RVCA. Although PM was the founder of the company, it transformed into a collaboration between people with similar ideals from various backgrounds who wanted to be a part of the RVCA style of living. Now, it is a group of artists, musicians, and athletes that enthuse a brand of clothing that is just as likely to be seen hanging in a boutique as it is to be found on the shelves of your favorite skate shop.
RVCA is essentially a platform that combines fashion with art, music, and modern living as well as allowing them all a place to coexist. The thing that ties their apparel together is a bond created by quality and a lasting style. Take the men’s Bay Breaker Jacket as a prime specimen. This 100% Nylon windbreaker has a clean cut vibe that will always look good, as well as keep you warm when the wind is making a fuss on those chilly days. Eternal style is in every stitch of the women’s Peace and Hate Jacket. This fully lined cotton coat is the perfect choice for spring, fall, or any day that thinks it should be included in one of those seasons.
Your bottom half has to be on the same good looking page as your top, and RVCA is dialed in on the pants scene to ensure top to bottom superiority. Finding a pair of jeans with a classic style that will still stand out and rake in loads of compliments is tough. However, the men’s Chevy Remix II Jeans feature a fit that just works with no problem flattering you. The women’s Nova Denim Pant is a sassy take on a slim fitting jean that keeps you looking fly while you go about enjoying life in whatever way you choose.
It is a fact that part of a happy life is a healthy relationship with bodies of water. That is why RVCA has created an amazing line of board shorts to not only enable, but enhance your time in and around the water. Both the Archy and RVCA Bars boardshorts are 4-way stretch performance trunks with durability that doesn’t know how to quit.
Engineered to give a voice to the subcultures that established RVCA, this brand is committed to redefining the way the industry views balance. RVCA isn’t necessarily about meshing all the components in life that make us who we are, but instead celebrating the way they can thrive together.
