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About Nike

Nike is the embodiment of innovation ignited by the unity and power of youth in action. The next generation has arrived and they have brought with them a whole new revolution that is fueled through action sports. It is the Nike series that unleashes their limitless potential and spreads their infectious energy which will usher in a future of performance driven lifestyles.

We have all heard pieces of the Nike origin story and how Phil Knight teamed up with Bill Bowerman in the University of Oregon track program and created their first shoes using a waffle iron. Well, that was way back in 1964, and Nike has done a thing or two since then. It was only a couple years ago that Nike realized that action sport athletes were beginning to shape the world more and more. So, they rolled out the new Nike lines in order to feed the fire that is burning inside those who call the mountain their ally. Now, skiers and snowboarders can fully outfit themselves with all the technology and advanced performance that Nike packs into their gear.

When winter is in full rage, Nike knows you need more than just a coat. That is why they have bestowed the Men’s Kippis Jacket and the Women’s Bellevue Jacket upon those who wish to eliminate cold and wetness from their days. Each jacket features outrageous comfortable functionality and extreme waterproofing/breathability. Plus, looking ridiculously good comes standard.

Perfect pants are hard to come by, but Nike has them dialed in. Slide into the Men’s Noroc Snowboard Pant or the Women’s Prieka Pant to truly understand perfection. With these pants you can do all the powder slashing, cliff dropping, wet chairlift sitting you could ever dream of while staying warm and dry without fail thanks to the 2-layer recycled twill fabric equipped with Nike Dri-FIT action.

Since Nike knows footwear, of course they are going to provide the hook up for the best snowboard boots on the hill. The Nike Zoom Force 1 Snowboard Boot for guys is a supreme combo of comfort, functionality, and style. With heat moldable liners, insane insulation, and a classic look, you will be stomping everything you huck. Ladies, get what you need with the Nike Vapen Snowboard Boot. Full length PU cushioning in the midsole, a liner that contains Warming Blanket Strobel Technology, and lace locking power straps give you all the tools you need to tear apart any run.

The Nike is more than just a line of products to meet a basic necessity. It is more than the highest quality materials and leading technology to boost your performance. It is not even just the innovation and passion for action sports that they inject into each piece. It all comes to this: Nike creates gear to inspire you, so you can inspire the world.

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