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About Atomic

It all boils down to passion when Atomic is producing their performance packed planks for your skiing enjoyment. Innovative approaches to creating wickedly intense skis give Atomic an edge over the competition, but there is no doubt that their absolute passion is what powers their persistent pursuit of perfection. From beginners and leisure skiers, to X Game and Olympic Gold Medalists, it is Atomic’s aim to craft ski gear for every level of skill so that each person who steps in with Atomic is guaranteed the ride of their life.

Founded in 1955 by Alois Rohrmoser, Atomic began as more of a contained blast. With just four staff members and a modest production of only 40 pairs of skis for the first couple years, Atomic slowly built up energy and finally erupted onto the international scene by the end of the ‘60s. Atomic began expanding their product lines in the ‘80s and by the end of the decade, they had become the very first one-stop producer of skis, boots, bindings, and poles. Even now, while they manufacture nearly 600,000 pairs of skis every year, Atomic remains true to the same mission and tactics they cherished in 1955: Channeling their passion for skiing into every single piece of gear with obsessive resolve.

While it is not recommended that you go hunting avalanches, the Atomic Access Ski would probably slay that snow slide no problem. These twin planks feature a rockered style out toward the tips and the traditional camber underfoot, which makes the Access super playful, yet insanely responsive. Powerful pop and superior edge hold grant you passage to any terrain the mountain can throw at you in all conditions, so step into the Atomic Access Ski and get some.

Everybody loves a powder day and that is why Atomic has created skis that are perfectly suited to handle massive amounts of pow. The fat stylings of the Atomic Big Daddy Skis deliver ultimate float in the fluffy stuff with their reverse camber and wide base. Precision and control are yours even when it is straight up dumping on the bump with Atomic alpine fat skis.

Atomic engineers skis specifically suited to give women the tools they need for ultimate ripping. Models like the Atomic Affinity Pure and the Cloud 7 Skis tear apart all features and terrain with untamable brutality. Make turns effortlessly and hold an edge even when the moguls are all iced over by employing the skills of Atomic’s feature packed skis designed just for the ladies.

Making it their personal mission to manufacture ski boots that really bring the awesome, Atomic has perfected the art of skiing footwear. As a crucial piece of your setup, boots not only have to perform at a high level, but they also need to be comfortable so you can stay on the hill longer for maximized fun. For all-mountain excellence, check out the Atomic FR 120 Ski Boots that allow you to conquer the most rugged runs. The Atomic Hawk 120 Boot is a dream come true for any skier as it not only dominates the performance categories, but it also might just be more comfortable than your fuzzy bunny slippers. Feed your passion with ski equipment from Atomic, because they are on the same diet.

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