Foursquare was launched in 1996 with the purpose of providing snowboarders with functional and durable snowboarding gear. At the time, there was a gap in the market for outerwear that looked cool but also functioned well for snowboarding. Realizing this potential, Foursquare has since been committed to creating gear that looks good, is completely functional and features affordable pricing. Backed and developed by the best riders including Peter Line, Pat Moore and Andreas Wiig, Foursquare simply makes clothes for snowboarding.